brightonSEO, Brighton – 22 April 2016
Understanding what your customers are looking for and using that data to reflect a relevant experience back to them is the backbone of a good ecommerce business. Join Warren Cowan, OneHydra CEO, for this session where he will explain how giving customers what they want also looks after your SEO.
brightonSEO is a one-day search marketing conference, attracting over 2000 of the UK’s finest seach marketers.
Timing: TBC, 22 April
Venue: Brighton Dome
Unwrapping the key ecommerce insights from Christmas 2015
OneHydra & Greenlight Commerce event, London – 11 February 2016
Christmas 2015 produced mixed results for may retailers, with sales relatively flat over the festive season. We have partnered with data experts, Hitwise, to help retailers understand why and how customer shopping behaviour is changing. We will also be revealing the big numbers you need to know from this Christmas and sharing predictions for 2016 to help you plan ahead.
Timing: 6.00pm – 9:30pm, 11th February
Venue: Haymarket Hotel, 1 Suffolk Place, London SW1Y 4HX
Content and Commerce
Ecommerce Club Interactive, London – 29 September 2015
The second Ecommerce Club Interactive will focus on Content and Commerce. Industry experts will share the best way to produce and implement content, as well as how to use it effectively to increase engagement and ROI. Following the speaker sessions, delegates are invited to participate in the Interactive Table Tasks. These will help you to explore specific areas and questions and enable a more detailed discussion around new trends and the challenges in ecommerce with your peers.
Timing: 1.30pm – 6pm, 29th September
Venue: DSTRKT London, 9 Rupert Street, London W1D 6DG
The Evolution of Ecommerce: Google Shopping, Paid Social and Buy Buttons
Ecommerce Club Working Lunch, London – 19 August 2015
While traditional ecommerce websites are still at the forefront, for many retailers there is an ever growing challenge to get themselves in front the right consumer at the right time. Several platforms including Google, Facebook, Twitter and Pinterest have seen this growing struggle and are turning their online communities into a retailers haven with introduction to services like Google Shopping and the “Buy Now Button.” These services are relatively new and are constantly updating and changing. This working lunch will inform retailers of the potential of paid social and buy buttons and delve into their limitations.
Timing: 12.30pm – 3pm, 19th August
Venue: Pescatori Restaurant, 57 Charlotte Street, London W1T 4PD
Black Friday: Lessons learned & winning strategies for 2015
Hosted by: OneHydra / Greenlight / ATTRAQT – 14 July 2015
Join us on 14 July for easily actionable recommendations to help you prepare for Black Friday 2015. Lots of lessons can be learned from 2014. Capacity? We’re going to assume that’s a given. Instead, we will be focusing on ways you can:
- Improve the customer-experience
- Make sure shoppers find you easily
- Offer them the most relevant product
- Ensure your site has the best price and is the easiest to use
When: 6 – 9:30pm, 14 July
Where: ATTRAQT, Level 35, Heron Tower, London
Retailers already registered include Ted Baker, Coast, ghd, Hackett, Boots, Monica Vinader, Thomas Lyte and PowerDirect.