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Leading high street retailer Debenham’s takes the One Platform route

The Hydra team is delighted to be working closely with leading UK high street retailer Debenhams as it embarks on implementing Hydra's One Platform.  It has already enabled Debenhams to uncover an additional 16 million potential searches it can now target. The One Platform will ensure this high street retailer can target areas to leverage greatest success, identify and target problems efficiently and rapidly boost its search rank performance.

Read the case study to learn more.

 

Posted by Becky Hayward at 16:00
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HSBC selects Hydra's The One Platform

We are very excited to announce that HSBC have selected Hydra to assist in its next phase of Search Marketing activity. Working closely with both Greenlight, (the agency that manages various elements of HSBC's search activity) and the bank itself, the Hydra team has deployed The One Platform enabling HSBC to discover ways to increase the effectiveness of its Search Marketing activity.

Our visualisation tools provide a 30,000 ft view of the sphere of opportunity which can then be drilled down into in order to assess trends and new opportunities at a keyword level.

Read the case study to find out more.

Posted by Becky Hayward at 11:00
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