One from Hydra allows you to:
- Get creative with WordBank: identify which
families of terms are driving conversions and revenue and receive
intelligent recommendations that help you gain real estate on high
visibility keywords across Natural Search, Paid Search, and Social
- Apply changes with one click: intelligent
grouping options allow you to modify campaign elements for keywords
from the same family so you can easily and efficiently update
sign-up incentives, seasonal betting offers and jackpot promotions
that attract new customers.
- See the whole picture: flexible manipulation
of integrated data (Natural Search, Paid Search and Social Media)
allows you to identify top performers by product category, special
offers or type of game, and reveals connections you can translate
- Focus on high value: receive recommendations
for the channel that best promotes your current games and odds
before you set campaigns live so you only spend time and money on
the combination of channels that will bring you more players.
- Understand your sphere of influence: evaluate
the impact of your online presence at the different stages of the
customer lifetime and receive actionable insight to improve player
retention and growth.
- Find competitive advantage: automatically
acquire odds, betting offers and jackpot levels from competitors to
assess your own offerings, get advice on how to use this
information to your advantage and stay one step ahead.
- Work smarter: plan marketing spend through
intelligent recommendations for the best keyword-to-channel
combinations based on game popularity or bet seasonality, and
proactively define the right amount of effort at the right time of
the year to make the most of player demand.
The support from our expert consultants will help you define the
best setup to meet the gaming needs of your organisation and make
sure the One platform grows with your business. (Download
our Data Sheet)
a demo and we'll tell you how to make the most of the
One Platform over tea or coffee.